1. Find Your Niche 🎯

The first step in figuring out how to sell a digital product is identifying your niche – your area of expertise. What are you passionate about? What problems can you solve? Consider your own challenges and how you overcame them; your solution could be your next successful digital product!

2. Create Your Digital Product

Now that you’ve identified your niche, it’s time to create a digital product that provides value and meets your audience’s needs. This could be anything from ebooks and templates to printables or mini-courses. You don’t need a complicated digital product to make huge profits. I made my first $10k selling $8 templates on Etsy. Low-ticket digital products are simple to make and sell.

Pro tip: Save time by customizing done-for-you digital PLR products using the free version of Canva. Check out our $3.99 faceless content library for ready-to-use digital product ideas!

3. Create Your Lead Magnet

A crucial step in selling digital products is building your email list. Offer a free resource to potential customers to establish a long-term relationship. Make it valuable – your free lead magnet should leave customers eager for your paid offerings! Need inspo? my $9 Digital Launch Pack helps you plan out your freebie and learn how to use it to drive sales.

4. Choose the Right Platform for Your Digital Product Launch 🛍️

Selecting the right platform to sell your digital product is one of the most important decisions you’ll make. Consider factors like ease of use, pricing, and features. Some popular options include:

• Pensight: An affordable and beginner-friendly platform that integrates seamlessly with all social media platforms.
• Funnel Building Sites: If you’re looking to create sales funnels and automate your marketing, consider using a funnel-building platform.
• Etsy: A popular marketplace for digital products, great for reaching a wider audience.

Pro tip: use Everbee: An Etsy spy tool to gain insights into your competitors’ strategies.

For more platform options and detailed comparisons, check out the digital product launch pack

5. Market Your Digital Product

Effective digital product marketing is essential for reaching your target audience and driving sales. Remember, it often takes 7 touchpoints before someone makes a purchase, so be consistent with your content! Here are some strategies to consider:

• Build an Email List that allows you to connect directly with your audience without the pressures of social media algorithms. Use affordable platforms like Flodesk to start and the strategies in my digital launch pack to nurture your list & start making sales.
• Leverage Social Media platforms like TikTok and YouTube to showcase your product benefits and build a community. Don’t want to show your face? Faceless content is super popular and effective!
• Beautiful landing pages: easily create a sales page that converts. check out Flodesk’s drag-and-drop templates. so much more effective than a standard website page and my code gives you 50% for the first year!
• Build Hype: Generate excitement around your digital product launch through pre-selling, waitlists, and behind-the-scenes content.
• Offer Incentives: Sweeten the deal with bonuses or limited-time discounts to boost conversions.

For a comprehensive marketing strategy, check out the launch pack!

6. The Secret Ingredient: Mindset 🧠

Believe in yourself and your product. Cultivate a positive attitude and visualize your success. Remember, you have the power to achieve your goals!

Now let’s see this all in action ⬇️

Case Study: Sarah’s $5K Launch Success

Sarah, a busy mom of two, struggled to keep her toddlers entertained and engaged. She turned her challenge into a solution by creating a digital product filled with creative activities for toddlers. 

Using the strategies outlined in the $9 Digital Launch Pack, Sarah was able to make an impressive $7,000 in sales during her first launch! Her first digital product, and in only 34 days! WOW!

Your Path to Digital Product Success

Knowing how to Sell digital products is alot like cooking your favourite meal –  it takes preparation, the right ingredients, and a dash of passion. With the strategies outlined here (and the secret sauce in our $9 Digital Launch Pack), you’re well on your way to creating a thriving online business.